Chief, You hit on a great point here. Why many don't people use tried and true lures anymore. My fishing arsenal gets smaller every year; not that I won't spend the money on new stuff and try new things, but I know what works. Without hijacking this thread, something else comes to mind about your comment fish aren't smarter. I've heard people make comments about fishing guides ruining lakes by having their clients fish live bait rigs, somehow educating the fish population to the point where they won't hit artificials anymore. This is completely crazy! like the fish dont eat live bait when there are no guides around.