Hey Super Dave,
Suggest to Ned that he work with a lure company or two to get the ultimate jigheads and soft plastics made. I understand it has a wide variety of options. BUT He could work with Z Man to make the Ned Series. Elastec Fish Doctors. , smaller Shad shaped , smoke sting ray design, a 3 inch zero, or whatever he would think was perfect. it a handful of the best colors. Heck start with 5 baits in a handful of existing colors and see if sales made it worth expanding the line up.
The jigheads would be 1/32oz thru 1/8oz in weedless and non with hook sizes # 4 thru #1 painted and plain.
I'd love to keep it in house with a crew of Ned Heads, but the start up costs are too large for me to consider.