Speaking of pricing -- it's kinda getting nuts. Of course, the Scotches have long had the big prices on the higher end stuff. What little of that I've tried didn't sway me. Laphroig almost single-handedly turned me off of the entire category for good. Just like two separate mishaps with Southern Comfort and Yukon Jack forever turned me off of the sickeningly-sweet whatever whiskey category many years ago. (Even the sight of a bottle of either of those will make me queasy).
So now there are all the craft distillers popping up and they want/need a premium price. Then there's the single barrel, single malt, special mash bill, sherry cask aged, long-aged whatevers. And the stick-a-name-on-it whiskies like Thomas Jefferson and Jesse James. I'm too cheap for that, and I won't fall for a fancy label or buy something with a cute name or a phony-sounding backstory (i.e., Templeton, which is distilled in bulk in Indiana at the same distillery that makes McCormick vodka, and a bunch of other stuff for other labels).
I get by with Bulleit, Dickel, Dickle Rye, Bushmills, Jameson, and occasionally Maker's Mark. And it would take me a couple years to work my way through that list