I like fishing jigs myself, I like the Jewell line of jigs, Bass-x and Omega jigs. For swimjigs I like Northstar jigs and Dirty jigs, I noticed that Jewell now has a line of smimjigs with a flatter head that most have, not that I need more jigs, but I may have to pick a few up.
For trailers I like Zoom Super chunks and Fat Albert twin tails. Caught some nice bass night fishing with football jigs and Zoom Big Salty Chunk trailers. I like the Netbait Paca chunks also. I haven't tried the Rage Tail Craw yet, but it's on my list, heard lots of good feedback on them.
For a swimbait trailer I like the Optimum Diamond shad, they are pricier that most paddletail soft plastics, but they are very durable and have great action.