Heddon makes the Zara Spook, Spook Jr., and Zara Puppy...Lucky Craft makes the Sammy, Gunfish, & G-Splash....They are all slightly different..The Spook Jr. is a great bait if you upgrade the hooks...its a bit harder to walk than the Sammy 100, and it makes more noise....The Gunfish has a very wide walking action and it spits more water than the Sammy..Less roll & glide on the twitch. I work it a bit faster than a Sammy or a Spook....The G-Splash is allot smaller than the Sammy 100 or Gunfish 95, its a popper that walks with allot of splash and not much forward motion...Its good when they want a smaller bait or when you want they bait to stay in the zone a bit longer. Havent tried that Top Dollar in RPS's profile...but I bet it works too. Cheers.